● AVAILABLE FOR REVENUE-DRIVING PROJECTS
I turn words into revenue
I don’t write ‘content.’ I write copy that makes your ideal clients pull out their wallets — or keeps them up at night until they do.
Trusted by Industry Leaders & High-Growth Brands
Stop leaving money on the table. Your competitors aren't.
Trusted by Industry Leaders & High-Growth Brands
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The Silent Killer of Your Marketing Budget: Weak Copy
Every day, businesses pour thousands into ads, funnels, and campaigns — only to watch them flatline. The traffic arrives. The page loads. And then... nothing. The visitor leaves. The budget bleeds. The team shrugs.
The culprit is almost never the product. It’s almost never the targeting. It’s the words. Weak copy is the silent killer of marketing budgets — and most businesses don’t even know they’re bleeding out.
“Copy is the voice of your business. When it whispers, your revenue screams.”
The difference between a campaign that converts at 0.5% and one that converts at 4% isn’t a better product — it’s copy that speaks directly to the reader’s deepest desires, fears, and motivations. That’s not magic. That’s science. And that’s what I do.
HOW WE WORK TOGETHER
Your Path to Unstoppable Conversions
🔍
Copy Audit
A forensic examination of your existing copy. I identify every conversion leak, every missed opportunity, and every line that’s costing you money — then show you exactly how to fix it.
Starting from $500
Most Popular
📈
Conversion Partner
Ongoing copy partnership for growing brands. I become your dedicated conversion specialist — writing, testing, and optimising copy across all your key touchpoints every month.
Retainer from $2,000/mo
🏗
Full Funnel Architecture
End-to-end copy for your entire sales funnel. From the first ad impression to the final upsell — every word engineered to move your prospect one step closer to buying.
Project-based pricing
THE SCIENCE BEHIND THE SALES
Speaking to Their Soul: The 5 Stages of Customer Awareness
Eugene Schwartz mapped the buyer’s mind in 1966. The best copywriters still use it today.
1
Unaware
Your prospect doesn’t know they have a problem. Copy here must interrupt, intrigue, and introduce a new idea that makes them lean in.
2
Problem Aware
They know the pain but not the solution. Copy must agitate the problem, validate their frustration, and position the solution as inevitable.
3
Solution Aware
They know solutions exist but haven’t chosen one. Copy must differentiate your approach, build desire, and make your method feel uniquely right for them.
4
Product Aware
They know you exist but haven’t committed. Copy must overcome objections, stack proof, and make the risk of not buying feel greater than the risk of buying.
5
Most Aware
They’re ready to buy — just waiting for the right offer. Copy must create urgency, make the deal irresistible, and remove every last friction point between them and the purchase.
THE NUMBERS DON’T LIE
Proof, Not Promises: Real Results That Speak Volumes
+340%
Email Revenue
SaaS client saw a 340% increase in email-driven revenue within 90 days of copy overhaul.
$127K
Launch Revenue
E-commerce brand generated $127,000 in a single product launch using a full-funnel copy sequence.
4.2x
ROAS Improvement
Ad copy rewrite for a DTC brand delivered 4.2x return on ad spend improvement in 30 days.
68%
Conversion Lift
Landing page copy rewrite increased conversion rate from 1.8% to 3.0% — a 68% lift in conversions.
PORTFOLIO
See the Words in Action
📷 Ad Copy Samples — Add your work samples here.
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📷 Sales Page Samples — Add your work samples here.
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📷 Email Copy Samples — Add your work samples here.
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📷 VSL Script Samples — Add your work samples here.
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📷 Landing Page Samples — Add your work samples here.
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CLIENT LOVE
What My Clients Say When the Revenue Rolls In
ADVANCED STRATEGY
The Shifting Sands of Attention: Why Your Copy Needs to Evolve
Eugene Schwartz identified five levels of market sophistication in 1966. His insight was simple but devastating: the same market, exposed to the same type of claim over and over, becomes immune to it. What worked yesterday becomes invisible today.
In a Level 1 market, you can make a bold, direct claim and win. In a Level 5 market — where your audience has heard every promise, seen every transformation story, and been burned by every guarantee — you need a completely different approach. You need to enter the conversation already happening in their head.
“The mass desire has to already exist. You cannot create it. You can only channel it.”
— Eugene Schwartz, Breakthrough Advertising
This is why I begin every engagement with deep market research. I study the forums, the reviews, the Reddit threads, the social media comments. I find the exact words your audience uses to describe their pain — and I feed those words back to them in your copy. That’s not manipulation. That’s empathy at scale.
The brands that win in sophisticated markets are the ones whose copy feels like it was written specifically for the reader. Not for a demographic. Not for a persona. For them, personally. That level of precision is what separates copy that converts from copy that just fills space.
★★★★★
“Ziyad completely transformed our email sequences. We went from 1.2% click-through to 4.8% in just six weeks. The copy doesn’t just sell — it makes you feel understood.”
S
Sarah K.
Head of Marketing, SaaS Platform
★★★★★
“Our launch was a disaster waiting to happen. Ziyad rewrote the entire sales page in 72 hours. We hit $127K in 8 days. I’ve worked with a lot of copywriters. None of them think like this.”
M
Marcus T.
Founder, E-Commerce Brand
★★★★★
“The ad copy Ziyad wrote for us cut our cost per acquisition by 40% while doubling our conversion rate. He doesn’t just write — he thinks strategically about the entire customer journey.”
A
Aisha R.
CMO, DTC Health Brand
★★★★★
“I was sceptical about hiring a copywriter. Then Ziyad sent me the first draft and I literally read it three times. It was like he’d been inside our customers’ heads for years. Remarkable work.”
J
James L.
CEO, B2B Software Company
★★★★★
“Ziyad’s VSL script for our webinar funnel increased our show-up rate by 34% and our close rate by 28%. The ROI on his work is unlike anything I’ve seen from any other marketing investment.”
N
Nadia F.
Online Course Creator
50+
Happy Clients
Across SaaS, E-Commerce, Coaching, Finance, and Health verticals.
FREE RESOURCES
Sharpen Your Edge: Free Insights from the Trenches
📄
Free Guide
The Conversion Copy Checklist
37 questions to ask before publishing any piece of copy. The same checklist I use on every client project before a single word goes live.
Download Free ↗📖
Free Swipe File
50 High-Converting Email Subject Lines
Swipe-ready subject lines across 10 industries. Proven to drive open rates above 35%. Plug them in and watch your numbers climb.
Download Free ↗READY TO GROW?
Your Revenue Engine is Waiting. Stop Delaying. Start Dominating.
Every day you wait is a day your competitors are converting the customers who should be yours. Let’s change that — starting now.
Let’s Talk Conversions ↗No retainer required to start. Response within 24 hours.